PETER SORGENFREI is an executive coach who advises over 40 CEOs and their teams per year across 13 countries, including Denmark, the UAE, the UK, the US, Lebanon, and Germany. He has founded and led six companies across three continents. His client roster includes Microsoft, Coca-Cola, Shell, Heineken, Capital One, Nestlé, Hyundai, and numerous fast-scaling startups and VC-backed firms. He specializes in the human side of leadership, helping people step into high-stakes roles without losing themselves.